Guest writing on the glass of the custom-branded US Foods Story Studio message booth

Brand Activation

US Foods Story Studio

South FloridaSouth Florida Convention VenueIndoor

Featured Experience — Message Booth — custom-branded as the US Foods Story Studio

Event at a Glance

Client
US Foods
Event Type
Brand Activation
Location
South Florida
Experience
Message Booth — custom-branded as the US Foods Story Studio

Deliverables

Custom-branded Message Booth (Story Studio)Prompt-driven video message captureHandwritten glass response wallInstant text and email sharingGreen screen photo experienceOn-site setup and attendant staffing

The Story

Event overview

US Foods wanted to create an engaging way for event attendees to interact with the brand while discovering its latest products and services.

For US Foods, SnapJoy transformed our Message Booth into a custom-branded Story Studio designed to spark customer conversations and create a more interactive way to discover the brand's latest products and services. Guests could step into the activation, engage with the US Foods brand, share their perspectives, and create personalized content.

Instead of simply viewing products and information, attendees became active participants in the experience.

US Foods Story Studio message booth with attendee writing a response on the glass
Attendee writing Food that tastes great on the Story Studio glass while recording a message
Prompt, record, write, share

The Brief

Client goals

Increase Customer Engagement

Give attendees a reason to stop, participate, and spend real time with the brand.

Create An Interactive Brand Moment

Build an experience around the US Foods brand rather than a static display.

Showcase Products & Services

Support the goal of introducing customers to the latest US Foods offerings.

Extend Dwell Time

Encourage guests to linger, participate, and interact instead of walking past.

Create Memorable Branded Moments

Deliver something that lived beyond a traditional trade-show interaction.

What We Brought

Message Booth — custom-branded as the US Foods Story Studio

Custom-branded Message Booth (Story Studio)
Prompt-driven video message capture
Handwritten glass response wall
Instant text and email sharing
Green screen photo experience
On-site setup and attendant staffing

In Motion

See the experience in action

The Gallery

Moments from the event

Event Highlights

How the night unfolded

Custom Brand Integration

Custom Brand Integration

The Story Studio was designed to visually integrate with the US Foods brand and event environment, so it read as part of the activation rather than a standalone photo booth.

Interactive Customer Engagement

Interactive Customer Engagement

The activation encouraged guests to stop, participate, and interact instead of simply walking past another exhibit.

Product & Service Awareness

Product & Service Awareness

The experience supported US Foods' goal of introducing customers to its latest products and services.

Branded Content Experience

Branded Content Experience

Guests participated in a memorable branded interaction they could capture and share instantly.

Flexible Storytelling Platform

Flexible Storytelling Platform

Story Studio adapts to product launches, conferences, trade shows, brand activations, employee events, and customer engagement campaigns.

The Outcome

Why it worked

More Than A Photo Moment

Story Studio gives brands a way to turn attendees into participants. Whether the objective is product discovery, customer feedback, storytelling, lead engagement, or branded content creation, the experience can be customized around the goals of the activation.

Perfect For

Corporate event planners Experiential marketing agencies Brand managers and marketing teams Trade-show exhibitors Product launches Customer engagement campaigns

Make Your Brand Part of the Experience

Looking for more than a traditional event booth? SnapJoy creates interactive brand activations that help companies engage customers, introduce products, capture stories, and create experiences people remember.